Saurav Pathak, co-founder and CPO of Bagisto, joins the Hacking Open Source Business Podcast on Episode 25 to discuss his experience with open source, the story behind the creation of Bagisto, and the importance of marketing decisions in the success of an open source project. Saurav highlights the connections and opportunities that open source has provided in his journey as a developer and entrepreneur.
Bagisto is a hand-tailored E-Commerce framework built on some of the hottest open-source technologies such as Laravel (a PHP framework) and Vue.js a progressive Javascript framework, and Saurav discusses the technical details around distributing extensions and managing multiple instances. He emphasizes the importance of building a community, optimizing keywords, offering extensions and licensing options, regularly revising pricing, and preventing product abuse and license management to sustain momentum and generate revenue for an open-source project.
In this episode of the Hacking Open Source Business podcast, hosts Avi Press and Matt Yonkovit are joined by Maxim Wheatley, Head of Global Marketing and Sales at Merico, to discuss important sales and marketing metrics for open source projects and businesses. Maxim shares his insights on key metrics like Slack growth, new contributors, retention, and engagement, and the limitations of certain metrics like stars. They also delve into the commercialization strategy of Merico, which involves open core with a twist and offering managed, hosted versions with paid solutions for their main product, Merico Analytics. Maxim also shares his thoughts on donating open source projects to foundations, building trust in open source sales, and the challenges of marketing and branding in open source. The conversation offers valuable insights for anyone looking to measure the success and growth of their open source projects or businesses.
CEO and co-founder of MatterMost stops by the podcast to drop his wisdom and experience around building an open source company, goto market strategies, star trek, the importance of embracing the community, and more! Ian also gives us the answer to a question we did not even know we wanted to be answered: What happens when your open source software accidentally ends up in a highly secure nuclear facility?
