Saurav Pathak, co-founder and CPO of Bagisto, joins the Hacking Open Source Business Podcast on Episode 25 to discuss his experience with open source, the story behind the creation of Bagisto, and the importance of marketing decisions in the success of an open source project. Saurav highlights the connections and opportunities that open source has provided in his journey as a developer and entrepreneur.
Bagisto is a hand-tailored E-Commerce framework built on some of the hottest open-source technologies such as Laravel (a PHP framework) and Vue.js a progressive Javascript framework, and Saurav discusses the technical details around distributing extensions and managing multiple instances. He emphasizes the importance of building a community, optimizing keywords, offering extensions and licensing options, regularly revising pricing, and preventing product abuse and license management to sustain momentum and generate revenue for an open-source project.
In this episode of the Hacking Open Source Business podcast, hosts Avi Press and Matt Yonkovit are joined by Maxim Wheatley, Head of Global Marketing and Sales at Merico, to discuss important sales and marketing metrics for open source projects and businesses. Maxim shares his insights on key metrics like Slack growth, new contributors, retention, and engagement, and the limitations of certain metrics like stars. They also delve into the commercialization strategy of Merico, which involves open core with a twist and offering managed, hosted versions with paid solutions for their main product, Merico Analytics. Maxim also shares his thoughts on donating open source projects to foundations, building trust in open source sales, and the challenges of marketing and branding in open source. The conversation offers valuable insights for anyone looking to measure the success and growth of their open source projects or businesses.
Live from all things open, Matt & Avi welcome Emily Omier to the Hacking Open Source Business Podcast. Emily and Avi discuss their talk on how to determine if your open source project sucks or not, as well as dig into how to interview users, figure out the position and messaging for your open source project, and more! We hope you will join us!
