DevRel in Open Source - Strategies, Challenges, and Growth w/ Joe Karlsson - EP. 27
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Description:
Explore the world of Developer Relations (DevRel) with Tinybird's Developer Advocate, Joe Karlsson, in this podcast hosted by Matt Yonkovit. Discover key insights into DevRel, the role of Developer Advocates in open-source communities, strategies for content creation, and the importance of a strong online presence. Learn how to navigate challenges, align business goals with community needs, and understand the nuances between users and customers in open-source businesses. From dealing with layoffs to understanding vanity metrics, this podcast series provides a comprehensive understanding of the ever-evolving tech landscape.Thumbnail:
Transcription ⌗
In this episode:
- 00:58 - Navigating lay-offs in tech and advice for those going through it
- 03:24 - The challenges of measuring ROI in DevRel
- 07:10 - The difference between users and customers in Open Source Businesses
- 09:22 - The divide between community and business in open source and what to prioritize
- 15:21 - The open source flywheel and DevRel content strategy
- 21:09 - Small communities in open source and growing your audience
- 24:28 - How to Balance High-Pop and Solution-Focused Content
- 31:20 - Vanity metrics vs. The metrics that matter
- 32:39 - Balancing between different types of target audiences
- 35:31 - Joe Karlsson’s first steps in DevRel
- 37:04 - What it takes to get a job in DevRel
- 39:58 - Interview tips for Dev Rel job positions
- 43:25 - Analyzing TinyBird’s open source contributions
- 44:52 - Rapid fire questions