Metric:Ongoing Usage: Redownload Metrics
Metric Group:Ongoing Usage
Funnel Phase:Bottom of the Funnel
Metric Description:The same users downloading your software over and over again shows ongoing usage and possible growth of the number of installs. This number and rate of downloads can also help determine changes to deployments or the overall install base that may occur.
- # redownloads ( over time )
- # people who have not redownloaded in the last x time
- Time between downloads
Goals:You want to see more people downloading newer versions of your software over time. The more times they are grabbing software from you the higher probabily they see value in it and maybe willing to engage in a commercial relationship.
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